Negotiating the price of a backlink

Updated on August 20, 2026

Contents
  1. 01.Making a proposal
  2. 02.The publisher's possible responses
  3. 03.No commitment before agreement
  4. 04.Once the price is accepted

Before confirming an order, you can propose a different price than the rate listed on a publisher's offer. Here's how this negotiation works, which covers price alone.

Making a proposal

From the offer's page, submit your price proposal, along with a short message if needed explaining your request (planned order volume, available budget…). The publisher receives a notification and has three options in response to your proposal.

The publisher's possible responses

  1. Accept your proposal as is: the order then continues at the negotiated price.
  2. Reject it, if the proposed price is too far from what they're willing to accept — this ends this negotiation attempt.
  3. Make a counter-offer, proposing an intermediate price: the ball is back in your court, and you can in turn accept, reject, or submit a new counter-proposal.

This exchange can involve several back-and-forths before reaching an agreement, or a standstill if the two parties can't come to terms.

No commitment before agreement

As long as neither party has accepted, the order isn't confirmed and no payment is charged. Negotiation isn't mandatory, either: if the listed rate works for you, you can order directly at the catalog price without going through this step.

Once the price is accepted

The order then follows the usual path described in our guide on placing your first order: brief, content writing or validation, then link publication.

Didn't find your answer?